Meet Dan

The business software super-user powered by AI

Clicking and scrolling is obsolete and time-consuming!

A simple text message prompts your software to update CRM contacts, convert PDF files, approve expenses, and more – without ever logging in!

It’s so fast and easy, you’ll wonder how you lived without it.

Explore Dan’s Software Skills




Electronic Agreements



Finance and Accounting

QuickBooks Online


HR Management




Invoices and Payments



Payroll Administration




Project Management




Social Media Recruiting/Sales

LinkedIn Recruiter

LinkedIn Sales

Why Dan?

Business software alone is not enough; it needs your valuable time and skills.


To make your job 10X easier and 10X faster, we built Dan, a skilled software super-user powered by AI.
A simple email or text message to Dan gets the job done.
Dan is fast, intelligent and fun — you won’t need mobile apps or web interfaces.

The ultimate convenience

“I love clicking and scrolling through my work software” – No one ever


Dan’s conversational intelligence makes your convenience a priority.
Dan’s language-based interactions, make your work 10X more convenient than traditional click-based software.
A simple email or text to Dan is all it takes for your software to start thinking, talking, and doing work for you.

Transform your software into smart teammates

Dan enables your software to understand language and complete tasks. – Just like a smart teammate. 


An email to Dan is all you need to add intelligent skills to your business software.
Learn how PRIMARI powers the companies of the future.

What Dan’s friends are saying…

Christine S.

CEO and Entrepreneur.
Miami, FL.

“Dan is very revolutionary, and I am surprised that something like this hasn’t been created before. Before Dan, I never considered using AI for my work. Literally just sending an email or text to get started is the simplest setup I have ever encountered with any product. I am excited to see Dan developing new skills and capabilities.”

Erica B.

Business Developer.
Austin, TX.

“Dan is a huge timesaver and makes things so much easier overall. Dan is such a benefit for people who need a CRM to run their business, but don’t feel comfortable using it! CRMs can be very daunting for business owners, who often end up hiring someone to help them with CRM tasks. Dan is a viable, alternative solution. I have been using CRMs regularly for 7 years now and I can honestly say that using Dan easily makes it 10x easier.”


Donna H.

Executive Assistant.
Kernersville, N.C.

“I have been an Executive Assistant for 20 years. I did not foresee AI being so useful prior to interacting with Dan. What a nice surprise! Dan gathers relevant data fast and easily without my having to take the time to go through a bunch of browsers and commands. Dan’s structured delivery of information seems more useful than I previously thought. Dan makes navigating enterprise software at least 10x easier. I am very impressed with the usability and function of Dan and see the value moving forward into even more areas! “

Loren K.

Organizational Management Consultant.
Rochester, NY.

“Dan is something I would recommend to my clients.
Dan gets to the root of confusing, clunky business software and improves the practicality of the tools that every person is already using every day.
When I first connected to Dan via email, I felt relieved by the ease of access. There were no forms to fill out, passwords to create, or activation emails directing me to browser tabs. Accessing information through Dan is as simple as sending an email – The value lies in its convenience. Every professional is accustomed to using text and email, so there is no adoption of new software or going out of your way to log into a platform. Dan is available where you are already spending time.”


Who is Dan for?

Dan is for any end-user who has little time and patience for business software.

If you enjoy endlessly clicking and scrolling through business software, Dan is not for you.

Dan is for any business looking to build the company of the future.

Is Dan an AI Assistant?

Nope. Dan is a skilled business software super-user.

Dan’s focus is on cognitive tasks and business use cases. For example, you can ask Dan to “Find clients from California, who have deals in the pipeline, include the notes history and export them to a CSV and PDF files.” Within minutes, you’ll receive a PDF report with a separate editable file. AI assistants, on the other hand, may only have a funny but meaningless response.

More so, AI assistants can only respond to voice commands. Dan provides users with more flexibility and discretion as it communicates via e-mail and text message allowing users to talk to Dan during calls, meetings, panels, and presentations.

Which devices does Dan work with?

Dan is device agnostic. You can use any device that has an email or text message capability.

You don’t need to worry about installing an app, learning low-code/no-code tools or updating anything to the latest version. Simply send an email and let Dan do the work.

What do you do with my data?

We take privacy and security very seriously. You can review our privacy policy, data processing addendum and terms of service. Additionally, we have received a privacy shield re-certification.

Your data is yours and we will never share or sell it to third parties. That’s just not our business model. Dan is fully automated, meaning there are no humans looking at your data. You are in control of your data and Dan only works with the data you request.

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